Security and Privacy

OVERVIEW

Maintaining the security of your data is a priority at Imaginasia, and we are committed to respecting your privacy rights.  We pledge to handle your data fairly and legally at all times. Imaginasia is also dedicated to being transparent about what data we collect about you and how we use it.

This policy, which applies whether you visit our premises, use your mobile device or go on line, provides you with information about:

• how we use your data;
• what personal data we collect;
• how we ensure your privacy is maintained; and
• your legal rights relating to your personal data.

More information

If you require more information please call Imaginasia on 0115 9313 234 or email enquiry@imaginasia.co.uk

WHO WE ARE

Imaginasia (UK) Limited (‘Imaginasia’) is the ‘data controller’ for the information in this overview. This means we’re responsible for deciding how we can use your information.

THE INFORMATION WE COLLECT

We may collect the following information about you:

• your name, age/date of birth and gender;
• your contact details: postal address including billing and delivery addresses, telephone numbers (including mobile numbers) and e-mail address;
• purchases and orders made by you;
• your on-line browsing activities on our websites;
• your password(s);
• when you make a purchase or place an order with us, your payment card details;
• your communication and marketing preferences;
• your interests, preferences, feedback and survey responses;
• your location;
• your correspondence and communications with us; and
• other publicly available personal data, including any which you have shared via a public platform (such as a Twitter feed or public Facebook page).

Our websites are not intended for children and we do not knowingly collect data relating to children.

This list is not exhaustive and, in specific instances, we may need to collect additional data for the purposes set out in this Policy. Some of the above personal data is collected directly, for example when you set up an on-line account on our websites, or send an email to our customer services team. Other personal data is collected indirectly, for example your browsing or shopping activity. We may also collect personal data from third parties who have your consent to pass your details to us, or from publicly available sources.

HOW WE’LL USE YOUR INFORMATION

General

Imaginasia (and trusted partners acting on our behalf) uses your personal data:

• to provide goods and services to you;
• to make a tailored website available to you;
• to manage any registered account(s) that you hold with us;
• to verify your identity;
• for crime and fraud prevention, detection and related purposes;
• with your agreement, to contact you electronically about promotional offers and products and services which we think may interest you;
• for market research purposes to better understand your needs;
• to enable Imaginasia to manage customer service interactions with you; and
• where we have a legal right or duty to use or disclose your information (for example in relation to an investigation by a public authority or in a legal dispute).

Promotional communications

We use your personal data for electronic marketing purposes (with your consent) and may send you postal mail to update you on the latest Imaginasia offers.  

Imaginasia aims to update you about products & services which are of interest and relevance to you as an individual. 

You have the right to opt out of receiving promotional communications at any time, by:

• changing marketing preferences via your account;
• making use of the simple “unsubscribe” link in emails or the “STOP” number for texts; and/or
• contacting Imaginasia via the contact channels set out in this Policy.

Web Banner Advertising

If you visit our websites, you may receive personalised banner advertisements whilst browsing other websites.  Any banner advertisements you see will relate to products you have viewed whilst browsing our websites on your computer or other devices. 

These advertisements are provided by Imaginasia via market leading specialist providers using ‘cookies’ placed on your computer or other devices (see further information on the use of cookies in our Cookie Policy).  You can remove or disable cookies at any time - see below for further information.

Sharing data with third parties

Our service providers and suppliers

In order to make certain services available to you, we may need to share your personal data with some of our service partners.  These include IT, delivery and marketing service providers.

Imaginasia only allows its service providers to handle your personal data when we have confirmed that they apply appropriate data protection and security controls.  We also impose contractual obligations on service providers relating to data protection and security, which mean they can only use your data to provide services to Imaginasia and to you, and for no other purposes.

Other third parties

Aside from our service providers, Imaginasia will not disclose your personal data to any third party, except as set out below.  We will never sell or rent our customer data to other organisations for marketing purposes.

We may share your data with:

• credit reference agencies where necessary for card payments;
• governmental bodies, regulators, law enforcement agencies, courts/tribunals and insurers where we are required to do so: -
• to comply with our legal obligations;
• to exercise our legal rights (for example in court cases);
• for the prevention, detection, investigation of crime or prosecution of offenders; and
• for the protection of our employees and customers.

International transfers

To deliver products and services to you, it is sometimes necessary for Imaginasia to share your data outside of the European Economic Area.  This will typically occur when service providers are located outside the EEA or if you are based outside the EEA.  These transfers are subject to special rules under data protection laws.

If this happens, we will ensure that the transfer will be compliant with data protection law and all personal data will be secure. 

HOW LONG DO WE KEEP YOUR DATA?

We will not retain your data for longer than necessary for the purposes set out in this Policy. Different retention periods apply for different types of data, however the longest we will normally hold any personal data is 6 years.

HOW WE PROTECT YOUR DATA

Our controls

Imaginasia is committed to keeping your personal data safe and secure.  

Our security measures include: -

• encryption of data;
• assessments of all service providers who may handle your personal data;
• security controls which protect the entire IT infrastructure from external attack and unauthorised access; and
• internal policies setting out our data security approach and training for employees.

WHAT YOU CAN DO TO HELP PROTECT YOUR DATA

Imaginasia will never ask you to confirm any bank account or credit card details via email.  If you receive an email claiming to be from Imaginasia asking you to do so, please ignore it and do not respond.

If you are using a computing device in a public location, we recommend that you always log out and close the website browser when you complete an online session.

In addition, we recommend that you take the following security measures to enhance your online safety both in relation to Imaginasia and more generally: ­-

• keep your account passwords private.  Remember, anybody who knows your password may access your account.
• when creating a password, use at least 8 characters.  A combination of letters and numbers is best.  Do not use dictionary words, your name, email address, or other personal data that can be easily obtained.  We also recommend that you frequently change your password.  You can do this accessing your account, clicking ‘your account’, clicking ‘your data’ and selecting ‘change password’.
• avoid using the same password for multiple online accounts.

LEGAL BASIS FOR IMAGINASIA PROCESSING CUSTOMER PERSONAL DATA

General

Imaginasia collects and uses customers’ personal data because is it necessary for:

- the pursuit of our legitimate interests (as set out below);

- the purposes of complying with our duties and exercising our rights under a contract for the sale of goods to a customer; or

- complying with our legal obligations.

In general, we only rely on consent as a legal basis for processing personal data in relation to sending direct marketing communications to customers via email or text message.

Customers have the right to withdraw consent at any time.  Where consent is the only legal basis for processing, we will cease to process data after consent is withdrawn.

Our legitimate interests

The normal legal basis for processing customer data, is that it is necessary for the legitimate interests of Imaginasia, including:-

• selling and supplying goods and services to our customers;
• protecting customers, employees and other individuals and maintaining their safety, health and welfare;
• promoting, marketing and advertising our products and services;
• sending promotional communications which are relevant and tailored to individual customers;
• understanding our customers’ behaviour, activities, preferences, and needs;
• improving existing products and services and developing new products and services;
• complying with our legal and regulatory obligations;
• preventing, investigating and detecting crime, fraud or anti-social behaviour and prosecuting offenders, including working with law enforcement agencies;
• handling customer contacts, queries, complaints or disputes;
• protecting Imaginasia, its employees and customers, by taking appropriate legal action against third parties who have committed criminal acts or are in breach of legal obligations to Imaginasia;
• effectively handling any legal claims or regulatory enforcement actions taken against Imaginasia; and
• fulfilling our duties to our customers, colleagues, shareholders and other stakeholders.

YOUR RIGHTS

You have a number of rights relating to your information e.g. to see what we hold, to ask us to share it with another party, ask us to update incorrect or incomplete details, to object to or restrict processing of it, to make a complaint etc.  If you have any questions or a complaint about the use of your personal information, please contact us below:

Registered Office: IMAGINASIA (UK) LIMITED         Registered in England number: 09029238

Registered address: C/O Tile Tec Fireplaces Limited, Private Road No. 2, Colwick Industrial Estate, Colwick, Nottingham, NG4 2JR

Telephone: 0115 9313 234

Email: enquiry@imaginasia.co.uk

Website: www.imaginasia.co.uk

Our ICO registration number is ZA872959

Information Commissioner's Office (ICO):

Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

Telephone: 0303 123 1113

Website: https://ico.org.uk/concers/

COOKIES

Most websites put small files (known as ‘cookies’) onto your computer to collect information about how you browse the site. You can disable cookies at any time although please be aware that this may affect the operation of our website.

Typically Cookies are used to:

Measure how you use the website so it can be updated and improved based on your needs.
Remember the products you’ve seen so that we can display them to you.
Control the checkout process.
Cookies aren’t used to identify you personally.

See https://cookiesandyou.com/ for further information.